Marketplaces
5 min readUpdated 2025Amazon Image Requirements: Updated Guide
Learn all the technical and content requirements that Amazon demands for product images. Avoid rejections and improve your listing.
1Mandatory technical requirements
Amazon requires images of minimum 1000px on the longest side to enable zoom. Format must be JPEG, PNG, GIF or TIFF. Background must be pure white (RGB 255,255,255) for the main image.
Practical tips
- Minimum 1000px, ideal 2000px
- Pure white background RGB 255,255,255
- Product should occupy 85% of the frame
2Main vs secondary images
The main image has strict requirements: white background, product only, no text or logos. Secondary images allow lifestyle shots, infographics, and different angles.
Practical tips
- Main: product only, white background
- Secondary: up to 8 additional images
- Include use and scale images
3Common mistakes that cause rejection
The most frequent rejections are: background not completely white, borders or frames, promotional text on main image, and low resolution. Review each image before uploading.
Practical tips
- Don't use borders or frames
- Avoid text on main image
- Verify white is pure